New Zelda Advert Proves Age is Just a Number in the Gaming World

The Legend of Zelda: Tears of the Kingdom is set to launch on May 11, and with just a few days left, Nintendo Australia has released a new advert targeting middle-aged fans to remind them that they’re never too old to enjoy video games. While middle-aged gamers generally have the real buying power when it comes to video games, the responsibilities of life can make it tough to sink into a new video game. However, the advert serves as a nice reminder that video games can inject a sense of adventure and color into even the most mundane of activities, like riding on a bus.

Video Games Keep You Youthful

As The Legend of Zelda turns 35, Nintendo is showing no signs of slowing down and continues to entice its vast and loyal audience. It’s no secret that middle-aged gamers are a vital part of the gaming industry. A recent study reports that the average gamer is 35 years old, and over the past decade, the adult audience has grown to become one of the industry’s most important demographics. Gaming has become one of the favorite pastimes, especially for those who grew up with early consoles like Atari, NES, and SNES, and it’s not surprising that the industry continues to bridge the gap between different generations. In recent years, the industry has taken initiatives to include an older generation, and with The Legend of Zelda: Tears of the Kingdom’s new advert, Nintendo has shown that it is no different.

A Reminder that Games are for Everyone

Nintendo has always had a special connection with its audience, and many gamers have grown up with the company’s products. The Legend of Zelda has been around since the 1980s and has become a beloved franchise among gamers. Many might assume that the game is only for younger audiences, but that’s not the case. The franchise has become more inclusive, and Nintendo has made a conscious effort to encourage and reassure all gamers, including middle-aged fans, that everyone can enjoy the adventures of Link and his friends. The Legend of Zelda: Tears of the Kingdom is not only for kids or youngsters; it is a game that typifies the adage; age is just a number.

What to Expect from Tears of the Kingdom

For those eagerly awaiting The Legend of Zelda: Tears of the Kingdom, this new launch is an exciting development. Here’s what you can expect from the upcoming game:


The Legend of Zelda: Tears of the Kingdom marks a return to the franchise’s older mechanics with playable dungeons and more emphasis on exploration and puzzle-solving.

Weapons and Abilities

New weapons and abilities have been added to the game in comparison to previous installations. Players can now use weapons like crossbows and a new magnetic power to move objects (sticking to the wand tip and pulling from afar).


Combat in the game focuses heavily on ranged combat. Players can aim at weak points, and ranged weapons such as bows and crossbows can be used while moving. Furthermore, melee combat elements such as blocking and parrying remain an integral part of the game; Link can now actively counter during combat, making engagements quick and not as difficult.

Graphics and Sound

The game boasts vibrant visuals, an unforgettable settings to explore, and a sweeping orchestral score by veteran composer Koji Kondo, which adds an extra layer of depth to the overall adventure experience.

Preloading and Spoiler Risks

For avid fans who pre-ordered the game, downloading in advance is available, and it expands to an easy 16GB download, which can take some time, depending on the Internet speed. Meanwhile, some game copies are circulating in the wild, so if you’re eager to avoid any spoilers, it’s best to start muting keywords to avoid them.


As the release date approaches, the excitement surrounding The Legend of Zelda: Tears of the Kingdom grows, and the new advert serves as a reminder that gaming is for everyone. No matter how old you are, games can take you on a magical adventure and provide an escape from the daily grind.


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