Apple has announced the opening dates for two more retail stores in India. The Apple BKC store in Mumbai will open on April 18, while the Apple Saket store in Delhi will open on April 20. This news comes after Apple opened its first-ever retail store in India last year, located in Mumbai’s High Street Phoenix Mall.
Apple’s Expansion in India
Apple’s expansion into physical retail stores in India marks a significant move for the tech giant, as it seeks to increase its market share in the country. India is a significant market for Apple, with the country’s smartphone usage expected to reach over 29% of the population by 2023. As a result, Apple aims to capitalize on this expanding market by establishing more physical stores in major cities across India.
The Apple BKC Store in Mumbai:
The Apple BKC store, located in Mumbai’s Bandra Kurla Complex, covers an area of over 20,000 square feet, making it one of the largest Apple stores globally. The store is designed to deliver a unique and innovative customer experience, featuring stunning architecture, state-of-the-art visuals, and interactive zones.
The Store’s Unique Features:
- The store features a unique ‘The Forum,’ which will host Apple’s free and informative sessions, allowing customers to learn about Apple’s latest products and services.
- The store’s Genius Grove will feature designated areas for customers to receive technical support and assistance from Apple Geniuses.
- The store also features Apple’s famed Today at Apple program, where customers will receive hands-on training, advice, and education from Apple’s experts on a range of topics, from photography to music production, design, and coding.
The Apple Saket Store in Delhi:
The Apple Saket store, located in Delhi’s Saket District Center, will feature a unique design, inspired by traditional Indian patterns and motifs. The store covers an area of over 8,000 square feet, making it one of the largest Apple stores in the country.
The Store’s Unique Features:
- The store features stunning visuals and interactive zones, providing customers with an immersive shopping experience.
- The experience zones will allow customers to try out Apple’s latest products and accessories, including the iPhone, iPad, Apple Watch, and Mac.
- The store will also feature the Genius Bar, where customers can receive technical support and assistance from Apple’s experts.
The Future of Apple Retail in India:
Apple’s expansion into India is a significant move, as the company seeks to establish its presence in one of the world’s fastest-growing markets. The company is also exploring opportunities to expand its manufacturing operations in India, which would enable it to reduce its reliance on Chinese manufacturers.
Overall, it is evident that Apple is committed to establishing a strong retail presence in India, with plans to launch several more stores in major cities across the country.
Stay tuned for more updates on Apple’s expansion plans in India.